[I'm Casey Jourdan]
If your life just burned down—even if you struck the match yourself—you're in the right place. I'm not here to help you get back to normal. I'm here to help you become someone unrecognizable.
[THE TRUTH]
I know what it's like to stand in the wreckage and think "now what?"
I've rebuilt my life more than once. Not because I'm resilient or inspiring, because life forced my hand, and I had no choice but to figure it out.
The first time, I rebuilt wrong. I used someone else's blueprint. I forced myself back into a life that looked "fine" but felt like suffocation.
The second time, I did it differently. I stopped trying to return to normal. I stopped asking "how do I get back to who I was?" and started asking "who am I becoming?"
That question changed everything.
[MY PLOT TWISTS]
The First Collapse: Baghdad
In 2001, at 17, I joined the National Guard. By 2003, I was in Baghdad. Then came the plot twist: an IED explosion that left me with a TBI, PTSD, and a body that refused to follow orders.
I came home broken and tried to force "normal." I shoved myself back into the life I'd planned—the career, the structure, the performance of being fine.
It didn't work. Because I wasn't broken. My old life was just dead.
The lesson: You can't resuscitate a corpse. The life you built for someone else doesn't survive a plot twist. You have to build something new.
The Second Collapse: The Impossible Decision
Years later, I wanted a baby. Desperately. My husband and I spent 3 years, $60,000, and 5 rounds of IVF chasing that future.
And then we had to make an impossible decision to stop. To walk away from something I wanted with my whole heart. To grieve a future that never existed.
That decision didn't make sense to most people. It didn't need to.
The lesson: Not all choices are "better" or "worse." Sometimes they're just different. And you can be happy in a life you never imagined.
[THE DIFFERENCE]
Most coaching helps you rebuild the same life in different packaging. I help you become someone completely different.
The first time I rebuilt, I followed the rules. I used the templates society laid out for me. I pretended to be "normal" until my nervous system gave out.
The second time, I rebuilt with my actual truth in the room. Not the version of me that was easier for other people to digest. The real one.
That's the work I do now.
I help women pursue their next greatest evolution—not by getting back to who they were, but by becoming someone they've been longing to be, but too scared to pursue.
[MY PROMISE]
I will not give you toxic positivity. I will not tell you "everything happens for a reason." Some shit just fucking sucks.
I will help you burn it down without flinching. The relationship. The career. The version of yourself everyone expects you to be. We're not tiptoeing around what needs to go.
I will call you on your shit when you're stalling. When you say you don't know what to do but you absolutely do. When you're seeking one more opinion hoping someone tells you to stay. I'll push you off the edge.
I will remind you that your next evolution doesn't need anyone's permission—not your family's, not your partner's, not the version of you that's terrified of what people will think.
We will build something that's yours. That intimidates people. That makes them uncomfortable. That's too much and exactly right.
You don't need to get back to normal.
You need to become someone who inspires the old version of you.
let's Make it happen